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Revenue Attribution Reporting

Revenue Reporting That Connects
Marketing Spend to Signed Clients

Most agencies report on clicks and impressions. We connect every channel, every keyword, and every dollar spent all the way through to your case management system, so you know exactly which marketing activity actually produced a signed client.

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100%
Spend itemised monthly
0
Bundled mystery fees
5+
Cities we operate in
Full visibility

Full Funnel Attribution
From Click to Client

A click or a form submission is not the same as a signed retainer, but most reporting stops there anyway. We track the entire journey from first search, through enquiry, through consultation, to signed engagement, so you can see which marketing activity actually produced revenue.

✓
Tracking connected from first touch all the way to signed engagement
✓
Visibility into which keywords and channels produce real clients, not just clicks
✓
Clear cost per signed client, broken down by practice area and channel
Marketing dashboard showing funnel analytics
Technical foundation

CRM Integration
for Law Firms

We connect directly to the case management or CRM system you already use, so signed client data flows back into your marketing reporting without manual spreadsheet work on your end. Where a direct integration is not available, we set up a reconciliation process that still closes the loop.

case management integration CRM for law firms closed loop reporting
Person reviewing CRM data on a screen
Transparency, every month

Monthly Reporting Without
the Mystery Fees

Every report breaks down exactly where your budget went, line by line, with no bundled management fees hiding inside a vague total. You will always know what you spent, what it produced, and whether it is worth continuing, increasing, or cutting.

marketing spend transparency itemised monthly reporting law firm marketing ROI
Attorney reviewing a financial report
The number that matters most

Cost Per Signed
Client Tracking

Rankings and traffic are useful signals, but cost per signed client is the number that actually tells you whether your marketing is profitable. We make this the centrepiece of every report, broken down by city and practice area, so you can make confident decisions about where to invest next.

✓
Cost per signed client calculated by practice area, not just overall
✓
Trend tracking over time so you can see whether efficiency is improving
✓
Benchmarked against your historical performance and prior agencies
Charts showing cost per client tracking
How our reporting process works

From Setup to
Full Transparency

01

Audit current tracking

We review what is currently being tracked and identify the gaps in your attribution.

02

Integration setup

We connect call tracking, GA4, and your case management system into one pipeline.

03

Dashboard build

A live dashboard plus monthly reports broken down by channel and practice area.

04

Ongoing refinement

We keep tracking accurate as your channels, campaigns, and systems evolve.

Reporting results

Real Firms.
Real Clarity.

−41%

Cost per signed client

A Delaware business law firm cut their cost per signed client by 41 percent once attribution was clear.

100%

Spend visibility

Every client receives complete monthly visibility into exactly where their budget is allocated.

3wks

Average integration time

Most firms have full funnel tracking live and reporting accurately within three weeks.

FAQ

Revenue Reporting
Questions Answered

What tools do you use for tracking and reporting?

We use GA4, call tracking software, and direct integration with your case management or CRM system to connect marketing activity all the way through to signed clients, rather than stopping at clicks or form submissions.

Can you integrate with our existing case management software?

In most cases yes. We have built integrations with the most commonly used legal case management platforms, and where a direct integration is not available we set up a manual reconciliation process that still connects spend to outcomes.

How often will we receive reports?

Monthly as standard, with a live dashboard available between reports so you can check performance whenever you want rather than waiting for the next scheduled update.

Stop Guessing What Your
Marketing Is Actually Doing.

Find out exactly what full funnel attribution would show for your firm, for free, in 20 minutes.

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